In case you missed it, Food Dive just ran an extensive recap of plans by Nestlé to make 100 percent of its packaging recyclable or reusable by 2025. The goal? To ensure none of their food packaging, including plastics, ends up in a landfill or as litter.
It’s a commendable—and lofty—goal. Nestlé CEO Mark Schneider knows it, too. Finding sustainable solutions for some products is simple. But plastics, primarily flexible packaging used to package everything from candy and snacks to pet food and ice cream novelties, is much more challenging.
Schneider says Nestlé will focus on three things: eliminating non-recyclable plastics; encouraging use of plastics with better recycling rates; and eliminating or changing complex combinations of packaging materials.
The company plans to work with industry leaders to explore different packaging solutions; helping with the development of strong collection, sorting and recycling schemes in countries where it operates; labeling product packaging with recycling information; and promoting a market for recycled plastics by increasing their use in food packaging.
Nestlé isn’t the only company that’s set 2025 as the deadline for achieving sustainable packaging goals. During the World Economic Forum in Davos last January, eleven leading companies pledged to work toward using 100 percent reusable, recyclable or compostable packaging by 2025. Those pledging reads like a global who’s who: Amcor, Ecover, evian, L’Oréal, Mars, M&S, PepsiCo, The Coca-Cola Company, Unilever, Walmart, and Werner & Mertz.
Like the Nestlé announcement, this was not a publicity stunt. Consumers are demanding more sustainable packaging, and these companies are responsible for more than six million tons of plastic packaging per year. They know it’s up to them to lead the way. The world is watching.
Unilever CEO Paul Polman said companies must transition away from the linear take-make-dispose model of consumption to one that is truly circular by design. Unilever recently formed a partnership to pioneer a new technology that converts PET waste back into virgin-grade material for use in food packaging.
Though Gateway Packaging was not in Davos—our invitation was likely lost in the mail—we’re committed to rapidly expanding our portfolio of sustainable flexible packaging options to help our customers, including Nestlé, achieve sustainability goals long before 2025.
This spring we’re launching two sustainable solution; one a packaging industry first that should spark serious from CPGs:
- The Pro-Recyclable Pouch – The first fully recyclable Totani-style pouch made wit a very simple structure: primarily of polyethylene (PE) with no more than 5 percent EVOH for barrier. The Pro-Recyclable Totani-style pouch combines the superior shelf presence of a flexible pouch with recyclability. We can also make other pouch styles with this recyclable film.
- Pro-Ganic Pouch – A multilayer Totani-style pouch that includes a layer of paper, a renewable material.
Gateway recognizes our role in helping CPGs and retailers meet their sustainable packaging goals. We welcome the opportunity to help you accelerate your timeline and begin converting to more sustainable packaging options now or through a joint development initiative. Gateway and our Pro-Recyclable and Pro-Ganic Pouches are at your service.
Interested in exploring Gateway’s new Pro-Recyclable or Pro-Ganic Totani-style Pouches for your product? Would you like to discuss other applications of our Pro-Recyclable flexible material? Connect with us at Marketing@GatewayPackaging.com.